Play Learn Grow is a free text message program developed in collaboration with early childhood experts to help parents and carers of children aged 2 and 3 to support their child’s wellbeing, learning and development at home.

It provides parents and carers with information, practical advice and easy activities to support their child’s learning, development, health and wellbeing at home. Text message themes include engaging in play with your child, supporting social skills, interactive reading and helping children learn new words, and more.

Parents and carers will receive 3 personalised text messages a week throughout the 24-week program. The program is specifically designed to:
• support the learning, development, health and wellbeing needs of children aged 2 or 3, helping to lay the foundations for children to have success later in life
• strengthen parent and carer wellbeing as they balance a range of commitments
• complement the existing supports that Maternal Child Health and early childhood education and care services provide to families.

Register for this free program by visiting the Play Learn Grow webpage or by texting PLAY to 0428 606 027 for further information. 

From April 2022, Play Learn Grow will also be available in Arabic, Dari, Farsi, Karen and Simplified Chinese. Register today to receive free in-language texts.

A range of promotional materials are available for services to share with their families.
Play Learn Grow contributes to Quality Area 6 of the National Quality Standard: Collaborative partnerships with families and communities by providing resources to support parenting and family wellbeing.

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